@echo off
setlocal
set /p "_myvar=what is your name?"
echo HELLO!>file.txt
echo %_myvar%!>>file.txt
echo done!
pause
type file.txt
endlocal
exit

Now file.txt looks like:

HELLO!
John Smith!

(assuming you typed John Smith as your name.)

Now your batch file's console looks like:

what is your name?John Smith
done!
Press any key to continue...
HELLO!
John Smith!

( and it should exit so quickly that you may not be able to see anything after the prompt Press any key to coninue... )

This example echoes the special character ! into a file. This would only work when DelayedExpansion is disabled. When delayed expansion in enabled, you will need to use three carets and an exclamation mark like this:

@echo off
setlocal enabledelayedexpansion


echo ^^^!>file
echo ^>>>file

goto :eof    

    ^> is the text
    >> is the redirect operator

pause
endlocal
exit /b

This code will echo the following text into the file

!
>

as

^^^ escapes the ! and echos it into the file
^> escapes the > and echos it into the file

@echo off
cls
echo Please input the file path, surrounded by "double quotation marks" if necessary.
REM If you don't want to redirect, escape the > by preceding it with ^
set /p filepath=^> 

echo Writing a random number
echo %RANDOM% > %filepath%
echo Reading the random number
type %filepath%

REM Successive file writes will overwrite the previous file contents
echo Writing the current directory tree:
> %filepath% tree /A
echo Reading the file
type %filepath%

REM nul is a special file. It is always empty, no matter what you write to it.
echo Writing to nul
type %windir%\win.ini > nul
echo Reading from nul
type nul

echo Writing nul's contents to the file
type nul > %filepath%
echo Reading the file
type %filepath%